TCL – “THE FOUR-YEAR GAP”

Directed by Gabe Maruyama

We follow the athletes away from the crowds, revealing what exists between competitions: routine, repetition and discipline — where greatness begins to take shape.

My direction is grounded in a sensitive perspective on the world of people with disabilities, especially wheelchair users, bringing intimate and essential gestures into focus. The simple act of moving from bed to a wheelchair at the start of the day carries strong visual symbolism.

The film turns the invisible into image, delicately translating the layers that shape the daily life of a high-performance para-athlete.

SEBRAE – “compre dos pequenos”

Film created for Sebrae, starring 2025 Revelation Actress Alice Carvalho. Built around the idea that every Brazilian has a story connected to small businesses, the film aims to bring the audience closer by portraying the everyday reality of neighborhood commerce across the country.

The project blends real locations with environments developed through Virtual Production, produced at Ilha Crossmídia studios in Ribeirão Preto. This setup enabled an efficient logistical solution and precise use of time, while preserving a strong sense of craft. The combination of textures, scales and capture methods reinforces authenticity, aligning the film’s language with the lived experience of Sebrae’s audience.

ASICS – “PARA ATLETAS”

Asics, official sponsor and uniform supplier of the Brazilian Paralympic Committee (CPB), launched its Paris 2024 Paralympic apparel with a manifesto film starring Paralympic athletes, directed by Gabe Maruyama.

Guided by the concept “Above all, for athletes”, the film shifts the focus away from disability and toward athletic strength, celebrating performance and resilience without framing limitation as the core of the narrative. A manifesto that places the athlete — not the condition — at the center.

GOVERNO FEDERAL – “PÉ DE MEIA”

A mini-documentary built around the real relationship between a mother and her daughter, where the narrative relies more on gestures, absence and silence than on dialogue. Delicate, contemplative cinematography draws inspiration from filmmakers such as Wong Kar-wai, shaping images that operate in the realm of suggestion.

Everyday moments — the walk to work, students in uniform crossing the frame, an empty classroom chair, falling leaves — form a visual dramaturgy guided by semiotics. With sensitivity, the film translates into images what does not need to be spoken.

BB SEGUROS – “SEGURO PRA VIDA”

Campaign built with a contemporary digital language, combining React-based visuals and animated emojis to make insurance communication more approachable and digitally native.

BANCO24HORAS “O BRASILEIRO É SEMPRE MAIS”

The film follows a woman navigating between her roles as a cook and a salesperson, reflecting the versatility and multiplicity that define everyday Brazilian life.
To express this duality, the visual language relies on techniques such as split screen and match cuts, establishing seamless connections between different worlds and reinforcing the idea that Brazilians are never defined by a single role.